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BuyersClubDeals – Smart Deal Aggregator

Info

Industry:E-commerce, Affiliate Marketing, Conversational AI

Introduction

BuyersClubDeals is a smart deal aggregator platform powered by the Kelkoo Products plugin. It delivers a localized shopping experience with features like country-specific merchant filtering, dynamic affiliate redirection, and flexible front-end architecture for exploring merchant offers. The solution ensures seamless browsing, merchant visibility management, and affiliate tracking for optimized engagement.

Client Requirements

The client required integrating the Kelkoo Products plugin to fetch product data and deliver a localized shopping experience with country-based filtering. The platform needed search-based navigation, infinite scrolling, merchant detail pages, and recommendations, along with accurate affiliate link tracking. Fixing offer synchronization issues and improving error handling were also key priorities.

Key features of BuyerClubDeals

01

Kelkoo Products Plugin Integration

Fetches product categories, offers, and merchant details.
02

Issue Resolution in Offer Synchronization

Fixed bugs causing incomplete/failed offer syncing.
03

Extended Plugin for Merchant Data

Extended functionality to fetch merchants by category for a richer experience.
04

Dynamic Merchant Pages

Logo, description, and “Visit Store” button with affiliate link.

Challenges and Approach

  • Fixing synchronization issues that caused incomplete or missing offers.
  • Ensuring real-time affiliate redirection with accurate tracking.
  • Designing a merchant display logic that balanced visibility fairly (70/30 split).
  • Implementing localized shopping filters for multiple countries.
  • Building infinite scroll pagination without performance loss.

Approach

  • Customized and extended the Kelkoo plugin to handle categories, merchants, and offers efficiently.
  • Implemented error validation and API failure handling for stable synchronization.
  • Designed frontend features with infinite scroll, country filters, and merchant visibility split logic.
  • Focused on user experience by enabling category-based search and recommendation features.

Results

  • Delivered a robust deal aggregator with stable offer synchronization.
  • Improved merchant discovery via country filters and personalized detail pages.
  • Increased user engagement through infinite scrolling and recommendation sections.
  • Ensured accurate affiliate tracking with dynamic link redirection.

Key Outcome

Technology Stack

Technologies we used

WordPress

JavaScript

MySQL

AJAX

Conclusion

The BuyersClubDeals project successfully created a localized smart deal aggregator that combines affiliate data, advanced filtering, infinite scrolling, and merchant detail pages into one seamless shopping experience. By solving synchronization challenges and enhancing the user journey, the platform now serves as a scalable foundation for future growth in affiliate-driven e-commerce.